POWERFUL NEW TRACK FEATURED IN RAM’S 2019
HEAVY DUTY AD CAMPAIGN
FIRST TASTE OF UPCOMING SOPHOMORE ALBUM, STARTING FIRES
NASHVILLE, TENN. – PLATINUM selling Country-rockers A THOUSAND HORSES are helping RAM TRUCKS put the pedal to the metal in 2019, unveiling their new heavy-duty lineup with the band’s powerful track, “My Time’s Comin’.”
Filled with tough-as-nails determination and led by frontman Michael Hobby’s signature vocals, “My Time’s Comin’” was used to reveal Ram’s new heavy-duty models at Monday’s (1/14) 2019 North American International Auto Show, and will be promoted through a creative collaboration with RAM TRUCKS throughout 2019.
Click here to listen to “My Time’s Comin’.” View a clip of the new 2019 Ram Heavy Duty featuring the song here.
The anthemic rocker is the first look at A THOUSAND HORSES’ anticipated second album, STARTING FIRES, expected to release in 2019 and produced by GRAMMY-award winner Dave Cobb (Chris Stapleton, Jason Isbell). Cobb also produced the band’s Top 5 breakout album SOUTHERNALITY, which included their record-setting #1 debut, “Smoke.”
RAM TRUCKS are the longest lasting heavy duty trucks on the road, and the #2 heavy duty pickup brand in the world. Currently enjoying an explosion of excitement as the fastest growing truck brand in North America, the all-new 2019 Ram Heavy Duty is the most powerful heavy duty pickup in history, offering drivers an unheard of 1,000 pound-feet of torque.
Featuring Hobby alongside Bill Satcher (lead guitar), Zach Brown (guitar), and Graham Deloach (bass), A THOUSAND HORSES released BRIDGES in the summer of 2017 – a six-track EP which included the working-man’s anthem, “Preachin’ To the Choir.” They spent early 2018 firing up arenas around the country as direct support on KID ROCK’S AMERICAN ROCK N ROLL TOUR, and in December, “My Time’s Comin’” was first heard in CBS Network’s “One Shining Moment” coverage of the National Finals Rodeo.
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