LANCO Surprised With Gold For “Greatest Love Story” After Standing Ovation At Opry Debut

The “Sweeping” (HITS Magazine) Top 10 Track Hit No. One on iTunes Country Songs Chart
Immediately After Performance

NASHVILLE, TN — Emerging Sony Music Nashville band LANCO made their Grand Ole Opry debut Tuesday night (10/24) during the ninth annual “Opry Goes Pink.” The five-man band received a standing ovation after offering up a performance of “Trouble Maker” off their self-titled EP, a medley of Alabama’s iconic hits “Dixieland Delight” and “Song of the South” along with their Top 10 single, “Greatest Love Story.” Adding to the band’s night of career firsts, LANCO was surprised with the news that “Greatest Love Story” has been certified GOLD by the RIAA for selling over 500,000 units, and it immediately shot to the No. One spot on the iTunes Country Chart as they walked offstage.

“It was an honor to make our Grand Ole Opry debut during such a special night and take the stage that is the original home to the entire country music genre,” said lead singer Brandon Lancaster. “Since I was six-years-old I remember sitting in those pews and seeing acts like Alabama so to have our families out there watching us was a full circle moment.”

LANCO has built a groundswell movement behind “Greatest Love Story,” with Lancaster as the sole songwriter. It has been 10 years since a country artist/writer has penned a chart topping hit alone as a look back in time to the early 2000’s reveals that the last artists able to make that claim are Taylor Swift (“Our Song”), Zac Brown (“Free”) and Jennifer Nettles’ (“Stay”). That success has propelled Lancaster to the No. One spot on the Top 60 Country Songwriters Chart for three consecutive weeks, based on streams, sales and airplay and he continues to serve as the only artist to earn that honor in 2017.

As a native to the Nashville area, Lancaster’s truly authentic style has resonated with fans through LANCO’s self-titled debut EP, which can now count more than 60 million streams. The band recently wrapped the recording process behind their debut album with award-winning producer Jay Joyce (Eric Church, Cage The Elephant, Little Big Town), which is slated for release early next year. Named as “the band to watch” by Bobby Bones, CMT, Entertainment Weekly, Rolling Stone, Spotify and more, LANCO gained their status from touring the country’s top festivals including Bonnaroo, Lollapalooza, Austin City Limits, Watershed, Faster Horses and more. They will head out on the road in November serving as direct support for Dustin Lynch. For more information on LANCO and upcoming tour dates, visit www.LANCOMusic.com.

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