Luke Combs Breaks Streaming Records with New Deluxe Album “What You See Ain’t Always What You Get”

ACHIEVES BIGGEST FIRST DAY FOR A COUNTRY ALBUM AND COUNTRY SONG ON APPLE MUSIC AND REACHES #1 ON U.S. TOP ALBUMS CHART

ACHIEVES BIGGEST FIRST DAY FOR A COUNTRY ALBUM
AND COUNTRY SONG ON SPOTIFY

“the most promising and influential new country star
of the last five years”—The New York Times

Luke Combs has once again made history with the release of his new deluxe album, What You See Ain’t Always What You Get—out now on River House Artists/Columbia Nashville (stream/purchase here)—setting new records on multiple streaming platforms.

On Apple Music, the album reached #1 on their overall U.S. Top Albums chart—making Combs the only country artist in history to top the chart, doing so twice in the past 12 months—and enjoyed the most first day streams ever for a country album on the platform. This accomplishment breaks Combs’ own record, which he set last November following the release of his platinum-certified, global #1 album, What You See Is What You Get. Moreover, new album track, “Forever After All,” also debuted at #1 on Apple Music’s Daily Top 100: Global Songs chart and broke the record for the biggest first day of streams for a country song. Combs is also Apple Music’s most streamed country artist this year.

On Spotify, Combs achieved the biggest all-time first day streaming record for a country album—also breaking the record that he’s held since the release of What You See Is What You Get. Meanwhile, “Forever After All” had the most first day streams for a country track by a solo artist and reached #2 on Spotify’s Top 10 Global Song Debuts chart. Three additional deluxe tracks also landed on the chart: “The Other Guy” (#6), “Cold As You” (#7) and “My Kinda Folk” (#9).

Additionally, “Forever After All” is the #1 song on Pandora’s all-genre Top Thumb Hundred Playlist after being their most thumbed up new song in the last 30 days.

These accomplishments continue a series of groundbreaking and historic years for Combs, who recently won three awards at the 2020 Billboard Music Awards: Top Country Artist, Top Country Male Artist and Top Country Album (What You See Is What You Get) and two awards at the 55th ACM Awards: Album of the Year (What You See Is What You Get) and Male Artist of the Year. He is also nominated for six awards at the 54th CMA Awards including Entertainer of the Year as well as two awards at the 2020 American Music Awards.

Continuing his triumphant run at country radio, Combs’ single, “Lovin’ On You,” recently spent multiple weeks at #1 on both the Mediabase/Country Aircheck chart and the Billboard Country Airplay chart. This is Combs’ ninth-consecutive #1 single—a first on Billboard’s Country Airplay chart—as well as his eighth single to spend multiple weeks atop the chart, sixth-consecutive, multi-week #1 and fourth single to spend four or more weeks at #1. Moreover, his current single, “Better Together,” is already top 25 at country radio and rising.

Combs also recently made history as the first artist ever to have their first two studio albums spend 25 weeks or more at #1 on Billboard’s Top Country Albums chart—breaking Taylor Swift’s previously held record at 24 weeks. The achievement comes as What You See Is What You Get topped the chart for the 25th time earlier this summer, while his2017 debut, This One’s For You, has spent 50 non-consecutive weeks at #1—tying the record for the longest reign atop the chart with Shania Twain’s Come On Over in 1997.

Additional notable achievements and recognitions:

• Recent winner of three iHeartRadio Music Awards: Country Artist of the Year, Country Album of the Year (What You See Is What You Get) and Country Song of the Year (“Beautiful Crazy”).
• What You See Is What You Get enjoyed the largest streaming week ever for a country album with 74 million on-demand streams upon its release in November 2019. It also achieved the biggest first week of album streams ever for a country artist on Apple Music and was the first country album ever to hit #1 on the platform’s U.S. overall albums chart, while also setting a new global record for first-week streams for a country album at Spotify and breaking the Amazon Music record for more first-week streams than any other country album debut.
• Only country artist to perform on NBC’s “Saturday Night Live” Season 45
• Inducted as a member of the Grand Ole Opry last summer
• Awarded CMT Performance of the Year at the 2019 CMT Music Awards for his CMT
  Crossroads performance of “Beautiful Crazy” with Leon Bridges
• Awarded Top Country Artist, Top Country Male Artist and Top Country Album at the 2019 Billboard Music Awards
• Awarded New Male Artist of the Year at the 54th ACM Awards.
• Awarded Country Artist of the Year at the 2019 iHeartRadio Music Awards
• Awarded New Artist of the Year at the 52nd Annual CMA Awards
• Nominated for Best New Artist at the 61st GRAMMY Awards
• Recipient of a CMA Triple Play Award for writing three #1 songs in a 12-month period
• First artist to simultaneously top all five Billboard country charts for multiple weeks: Top Country Albums, Hot Country Songs, Country Airplay, Country Streaming Songs and Country Digital Song Sales (dated March 9, March 30 and April 6)
• This One’s For You is certified RIAA Triple Platinum and was also the most-streamed country album of 2019.
• All five songs on his The Prequel EP charted on Billboard’s Hot Country Songs Top 25—a feat not accomplished by any artist in 60 years since Johnny Cash in 1959.